GEICO just received the The Direct Marketing Association’s 2010 “Marketer of the Year Award” for attributes including corporate and environmental responsibility. What? Wait a sec. Last time we checked, they didn’t even have an environmental paper policy.
And here’s what Elissa W. said when we asked for your thoughts on junk mailers earlier this year:
“GEICO has got to be one of the worst junk mail offenders. We receive two mailings on a regular basis–despite my regular calls asking them to stop. The poor workers are always apologetic, promising that the mail will stop. Yet it never does! I highly resent their exploitation of the gecko, not to mention of the forests.”
The gecko may be green, but GEICO is not. And neither is Travelers Insurance. Tell them to stop trashing our forests.
Like GEICO, Travelers doesn’t even have an environmental paper policy, and they won’t even talk with us about one. If these companies want to send us mountains of unwanted mail, they should at least use paper that doesn’t destroy forests in the process.
Tell GEICO and Travelers Insurance to work with ForestEthics to stop killing forests by adopting responsible policies for paper usage—including their direct mail practices.
Thanks for your help,
Mark Schofield
ForestEthics Paper Campaigner
P.S. Do you think that one day GEICO and Travelers Insurance might actually be as green as the famous gecko? Push them in the right direction: http://ow.ly/316N2
To send a letter to Geico click here
Great work keep it coming