Adidas showed us that the market for ocean trash sneakers can be very profitable. In case you missed your own first edition ocean trash Adidas tennis shoe, have no fear… Ecoalf to the rescue. Last year Spain based Ecoalf launched this Shao sneaker using ocean plastic waster. Each sneaker uses five plastic bottles from the Mediterranean Sea.
Ecoalf introduced its Shao sneakers as a part of its new footwear collection using only recycled waste gathered from the ocean and rivers. The sustainable sneaker is made from five plastic bottles from the Mediterranean Sea. The process involves making yarn
The outer sole is made from a type of algae that grows in excess in lakes and rivers. Ecoalf has harvested the algae to create a flexible foam that permits easy movement, as well as benefiting the environment. “Algae gives us the most flexible-performing foam,” . “Also, removing it allows clean water to circulate properly, supports plant and animal life, and eliminates the need for non-renewable oils.” The shoe has a minimal, no-fuss design, meaning it can be mass-produced as efficiently as possible with limited raw materials.
Ecoalf is another great example of an innovative company solving some of the worlds problems.
Ecoalf has two brick and mortar stores, Berlin and Madrid and I want to go!!!